Moving through a series of window openings, the invitation unfolds to reveal an abstract bio-molecular image and the campaign theme—
"It's How the Future of Medicine Should Be."
"It's How the Future of Medicine Should Be."
Rush University Medical Center was launching a major capital campaign. The kickoff event was planned to reveal their transformation to a cutting-edge medical facility. For the launch, their philanthropic group requested a visually unique and tactile print invitation. A classic presentation as well as forward looking.